Ardian, a world-leading private investment house, has entered into exclusive negotiations to acquire a majority stake in DIAM, a world leader on the Merchandising and Shopfitting markets for the beauty and luxury sectors, alongside the management team who would significantly reinvest, and BNP Paribas Développement. In the context of this transaction, De Pardieu has advised the selling financial investors and BNP Paribas Développement on its reinvestment.
After an initial successful collaboration with Ardian between 2016 and 2018, DIAM has since continued to grow and strengthened its geographical positions, supported by EMZ Partners and a consortium of investors including BNP Développement, Idia and Socadif. The group now employs over 3,200 people spread over 30 sites in 20 countries, supporting its customers on a local-to-local basis in Europe, Asia, Africa and the Americas. In 2023, DIAM’s sales exceeded 400 million euros, mainly in the Visual Merchandising, Shopfitting, Niche Packaging and Point of Sales’ Services segments. The completion of the transaction remains subject to the usual conditions precedent and the approval of the relevant regulatory authorities.